Sector expertise/Voluntary
sector, charities and trade associations
The communications environment for voluntary organisations is highly competitive
and demands care and skill to build and maintain reputation and reliable
funding. Charities, pressure groups, not-for-profit and membership bodies
share a need to gain not only profile, but understanding, sympathy and
active buy-in if they are to achieve their objectives.
A specialist PR resource is an invaluable adjunct to the organisation
in securing and maintaining recognition and regulatory approval as much
as in keeping the cause in the public eye.
Chelgate's capabilities in this sector are experience-driven and wide-ranging,
from providing essential government relations and public affairs to media
relations and issues and crisis management.
At the same time, Chelgate is able to help voluntary bodies clearly articulate
their case - whatever their mission - to the most influential public or
private audiences. Appropriate to each, techniques will vary from traditional
to high-tech, events from large-scale performances to intimate networking.
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